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Starting your business
Step 4: Spread the word PART 5 OF 5
Six steps to a better business website
- Audience: Know your target audience and what they'll expect from the site. What information might they be looking for? Are they web-savvy? Is your site user-friendly enough? Include a navigational bar to help viewers find their way around.
- Visual: While you want to attract a crowd, you don't want a crowded website. Make sure yours is clear, concise and easy to understand. Intricate fonts and busy backgrounds are distracting. Too much information on one page can also confuse the viewer. Group related information together in another part of the site.
- Logos and graphics: Incorporating the company logo in the design will help the viewer recognize your company. Graphics also may serve as a point of interest, but remember that the more graphics there are on a page, the longer the download time will be.
- Information: What kind of information are your customers looking for? Prices? Schedules? Hours of operation? Whenever possible, make it easy to print and download.
- Feedback: You want to hear from your customers. Make sure to include a feedback section and post contact information in numerous locations on your site.
- Points of interest: What will keep your audience coming back to the site? Include updatable information and other points of interest to attract later views.
Have fun
An Excuse to Celebrate
December 2
Today is St. Bibiana's Day. Don't know who she is? You probably just forgot because St. Bibiana is a the patron saint of drunks and hangovers. What better way to honor her than by heading to the bars? Bars and clubs guide »
Best of Dayton
You Decide What's the Best
Best Cup of Coffee [poll]
Here's where you get to tell the world what you think. Every week you get to vote on the best that the Dayton area has to offer in entertainment, restaurants, recreation & and a few other bizarro categories.
Voting in this category ends on Dec. 8.
We have REVISED our official rules »
Colleges
Find Local College Events
University of Dayton
- The Dan Rivers Acoustic Open Mic Show at Bargos Grill
- William Grant Still Music Festival Celebration at Sear's Recital
- Karaoke at Milano's
Sinclair Community College
- Open Musician Blues Jam hosted by Brownstreet Breakdown at J-Alans
- Open stage night at Canal Street
- College and Talent Night at Aquarius Night
Wright State University
Things to Do
Find Local Events
Holiday events to get on your radar … and we're not just talking Christmas lights here [things to do]
There's never a shortage of holiday events in the area to occupy your time until the New Year rings itself in. This year, all the usual suspects are present — Woodland Lights, RiverScape ice skating, Lebanon's Carriage Parade — with a couple of brand new additions to the mix, including 50 Under $50, a collaborative collection of area artists, getting together for a Friday/Saturday shopping and entertainment experience at 20 N. Jefferson St. downtown this weekend, the same place the recent Dayton LadyFest made its mark; Sandstorm Middle-Eastern Dance Company's Ho Ho Hafla — a holiday show like no other; and a pub crawl for a good cause. More »
What's happening this week
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What's happening this week
Movies
Movies & Showtimes
'Australia'[movies]
A big action adventure with big, big stars Nicole Kidman and "Sexiest Man Alive" Hugh Jackman. Set in Australia (duh) on the brink of World War II, the plot follows English aristocrat Kidman and cattledriver Jackman as they fight to save the land she inherited. More »
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New Movies in Theaters
Restaurants
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Random Top-Rated Restaurants
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Food & More
Local Dining
Wine & Dine: More local restaurants are offering wine tasting/dinner pairings [review]
Some are searching for new customers. Others are looking for a test market for new appetizers or entrees. Others want customer feedback on which new wines to add to the wine list. Whatever their reasons, more restaurants in the Dayton area are using wine tastings and wine dinners to try to get new, fresh faces to cross their doorsteps. A decade ago, diners could easily count on one hand the number of restaurants that held regular wine events. Now, the number exceeds a dozen and is growing. More »
Random Top-Rated Restaurants
Click restaurants to add your rating/review.
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