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Reality TV's new stars: Small businesses

Customers wait in a line that stretches down the block to enter the Gold and Silver Pawn Shop, Wednesday, April 3, 2013, in Las Vegas. Pawn sales at the shop, which is featured in the television reality show Pawn Stars, bring in about $20 million a year, up from the $4 million a year it made before the show aired. Turning small business owners into stars has become a winning formula for television producers, but the businesses featured in the shows are cashing in, too. Sales explode after just a few episodes have aired, transforming nearly unknown small businesses into household names. (AP Photo/Julie Jacobson)

Customers wait in a line that stretches down the block to enter the Gold and Silver Pawn Shop, Wednesday, April 3, 2013, in Las Vegas. Pawn sales at the shop, which is featured in the television reality show Pawn Stars, bring in about $20 million a year, up from the $4 million a year it made before the show aired. Turning small business owners into stars has become a winning formula for television producers, but the businesses featured in the shows are cashing in, too. Sales explode after just a few episodes have aired, transforming nearly unknown small businesses into household names. (AP Photo/Julie Jacobson)

 

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